CAMPAIGN: Light & Fit

Platform(s): Digital, Youtube.

Service(s): Creative, Video Production, Post Production, and Still Photography.

Objective: Market the new line of yogurt flavors from Dannon Light & Fit.

Solution: 35 videos and over 75 product photos used online and for print. A serious of videos were created to showcase all the many easy recipes to make a delicious meal from each flavor of the Dannon Light & Fit yogurts.

Result: 80,000 Video views within the first month of the campaign.